Method and system for compiling a consumer-based electronic database, searchable according to individual internet user-defined micro-demographics

摘要

A system and method include storing at least one database comprising user information and solicitor information comprising information associated with one or more of a plurality of solicitation entities. Information is received from a first user computing device, and a relevance factor is determined based on at least a relationship of the electronic information with one or more of the user information and the solicitor information. At least one electronic solicitation is generated, and transmitted to the first user computing device. Electronic message information associated with at least one of the plurality of persons is received, and information associated with the electronic message information is transmitted to a second user computing device.

主权项

1. A method, comprising:
accessing, by a processor, a database that includes:
electronic user information representing trait, preference and/or user name associated with each of a plurality of respective users; andelectronic advertiser information representing at least one branded good and/or service, and representing advertiser targeting criteria associated with each of a plurality of respective advertising entities; providing, via a communication device that is operatively connected to the processor, to a first user computing device associated with a first user, a prompt to provide preference information related to a brand; receiving, via the communication device from the first user computing device, a response to the prompt; processing, by the processor, the response to the prompt to associate the first user with a first group of users at least in part in relation to a preference associated with a brand; receiving, by the processor from a second user who is not a member of the first group, a request for information associated with an other user; processing, by the processor, the request for information to associate the second user with a second group of users, wherein at least one user is a member of the first group and is not a member of the second group, at least one user is a member of the second group and is not a member of the first group, and at least one user is a member of both the first and second groups; selecting, by the processor and in accordance with at least some of the user information associated with a user who is a member of both groups and further in accordance with at least some of the advertiser targeting criteria, electronic advertiser information associated with the brand; generating, by the processor, an electronic advertisement that includes at least a user name of the user who is a member of both groups and that includes the brand preference associated with the first group of users; and transmitting, via the communication device by the processor to the second user computing device, the electronic advertisement.