Determining a Community Page for a Concept in a Social Networking System

摘要

Equivalent concepts expressed across multiple domains are matched and associated with a metapage generated by a social networking system. User preferences expressed on multiple domains, represented as pages in a social networking system, may be organized by concept and shared with advertisers, third-party developers, and other users of the social networking system using the metapages generated for the concepts. Aggregated social information may be presented to users of the social networking system viewing a page associated with a metapage. Information presented on external websites may be used to link pages across multiple domains with a metapage generated on the social networking system. In one embodiment, the information on other external websites associated with the metapage may be presented as links on the pages associated with the metapage. Feedback from users may be used to include or exclude pages from being associated with a generated metapage. In one embodiment, a best page may be determined for a concept embodied in multiple pages on the social networking system using a hierarchy of rules. In another embodiment, a best page may be determined for a user based on information about the user. In yet another embodiment, social context information may be provided on a page associated with a metapage for a viewing user that shows expressions of interest by other users on the page and other pages associated with the metapage.

主权项

1. A method comprising:
maintaining a plurality of page objects on a social networking system, the plurality of page objects corresponding to a cluster of pages on the social networking system that describe an equivalent concept; ranking, by a processor, a plurality of pages of the cluster of pages based on one or more rules analyzing attributes of the plurality of pages of the cluster of pages, the one or more rules applied based on a predetermined hierarchy; selecting, based on the ranking associated with the plurality of pages, a best page of the cluster of pages describing the equivalent concept; storing an indicator in a page object of the plurality of page objects, the page object corresponding to the selected best page, where the indicator identifies the page object as the best page of the cluster of pages describing the equivalent concept; and directing a user requesting a page of the cluster of pages to the selected best page.