A contextual discovery application is presented. The contextual discovery application is adapted to be executed on a computing device, wherein the computing device is a client in a client-server environment and the contextual discovery application on execution enables a processing unit to receive a set of information from a data acquisition unit on the computing device and to process the set of information to identify a contextual information from the set of information, to receive one or more advertisements from a database related to the contextual information, and it renders the advertisement on a display unit of the computing device in a real-time. The data acquisition unit acquires the set of information from at least one application currently running or previously running on the computing device. Embodiments including a computing device and system and methods for facilitating contextual discovery are also presented.
