Systems and methods for providing self-services over television

摘要

Cable and satellite television systems, televisions, and universal remotes are used to provide interactive financial self-services to users. The cable or satellite system provides a connection between a user and a financial services company. A television or other display device connects to the cable or satellite system and displays content from the financial services company to a user. The user may enter data and navigate through the content via a back channel using a universal remote or other input device. The user may thus complete the content, such as completing a loan application, opening a bank account, or purchasing insurance. The user may provide authentication information to receive personalized content.

主权项

1. A method of providing televised financial services, the method comprising:
using a computer having a processor and memory; receiving a request from a user for financial services content; generating, using the processor, financial services content personalized with user information; and televising the personalized financial services content on a television channel for display on a television of the user; receiving user input pertaining to the personalized financial services content, the user input having been input via the television of the user; and processing the personalized financial services content using the user input.