<p>The present invention is generally directed to systems and methods for optimizing the presentation of information. More specifically, methods may be transacted amongst a central processor in selective communication with a mobile computing device, and may include steps of: receiving at the central processor from the mobile computing device information associated with a presentation; receiving at the central processor information associated with a success rate of the presentation; determining by the central processor, based at least in part upon the information associated with the presentation, aspects of the presentation that should be improved in order to increase future success rates of the presentation.</p>