| 摘要 |
<p>A system for adaptive marketing comprises a participant access device 100, a data management device 102, communication means between the access device 100 and a remote data management device 104, and a sub-platform. Participant access device 100 comprises one or more input components, which may be a keyboard 107, mouse, touchscreen 101, visual recognition device 105 or voice recognition device 103. Data management device 102 accepts information from a plurality of sources. The sub-platform facilitates at least one participant interaction with the system. The sub-platform may include an advertising sub-platform, a redemption sub-platform, an offer sub-platform, a social media sub-platform of an education sub-platform. Also claimed is a method for adaptive marketing, including identifying characteristics of a participant, trending the indentifying characteristics and adapting marketing materials based on the trends and a method for distributing offers and goods or services including driving viral interactions with an integrated system.</p> |
