SYSTEMS AND METHODS QUANTIFYING TRUST PERCEPTIONS OF ENTITIES WITHIN SOCIAL MEDIA DOCUMENTS

摘要

A computer system measures trust of an entity in electronic documents from electronic media sources is described. A communication network is linked to one or more of the sources. A computer server is in communication with the communication network and is configured to receive electronic documents via the communication network. The computer server having a memory and a processor accessing a database. The memory includes processor executable instructions stored in the memory and executable by the processor. The computer executable instructions comprise preliminary term vector instructions, calculating instructions for determining the preliminary term vectors in the received electronic documents, and refined term vector instructions for defining a plurality of industry-specific term vectors.

主权项

1. A computer system for measuring trust of an entity in electronic documents from electronic media sources, the computer system comprising:
a communication network linked to one or more of the sources; a database; and a computer server in communication with the communication network, the computer server configured to receive electronic documents via the communication network; the computer server having a memory and a processor accessing the database, said memory including processor executable instructions stored in the memory and executable by the processor, said instructions comprising: preliminary term vector instructions for defining a plurality of preliminary term vectors which correspond to trust factors and which are indicative of trust, said preliminary term vector instructions for storing the preliminary term vectors and the trust factors in the database; calculating instructions for determining the preliminary term vectors in the received electronic documents and for calculating a preliminary trust score for an entity based on the preliminary term vectors determined to be in the received electronic documents; and refined term vector instructions for defining a plurality of industry-specific term vectors related to the entity and indicative of trust and for storing the industry-specific term vectors in the database; said calculating instructions for calculating a final trust score for the entity based on the preliminary term vectors determined to be in the received electronic documents and based on the industry-specific term vectors and determined to be in the received electronic documents.