PRESENTATION OF AN AVATAR IN ASSOCIATION WITH A MERCHANT SYSTEM

摘要

A system that incorporates teachings of the present disclosure may include, for example, an avatar engine having a controller to retrieve a user profile, cause a presentation device to present a user an avatar having characteristics that correlate to the user profile, detect one or more responses of the user, identify from the one or more responses a need to communicate with a merchant system, establish a communication session with the merchant system, receive a notification from the merchant system of a merchant avatar engine, establish communication with the merchant avatar engine, adapt the characteristics of the avatar at least in part according to instructions supplied by the merchant avatar engine, and cause the presentation device to present the user the adapted avatar. Other embodiments are disclosed.

主权项

1. A system, comprising:
a processor; and a memory that stores executable instructions that, when executed by the processor, facilitate performance of operations, comprising:
providing an avatar to a set-top box, wherein the avatar has first characteristics determined based on a user profile of a user;receiving information that is determined by the set-top box from a communication exchange between the avatar and the user;identifying subject matter associated with a merchant system according to the information;receiving an adaptation model from the merchant system, wherein the adaption model has second characteristics that are associated with a good or service of the merchant system;identifying a portion of the first characteristics that are to be retained in an adapted avatar;generating the adapted avatar according to the second characteristics and the portion of the first characteristics;obtaining merchant information associated with the good or service of the merchant system; andproviding the adapted avatar and the merchant information to the set-top box to cause the set-top box to enable user interaction via the adapted avatar with a graphical representation of the good or service of the merchant system.