| 摘要 |
A system can include a server that includes or is associated with a revenue analysis module. The module can be configured to receive user web browsing session data from a data source. The session data may include page view data, page interaction data, and page referral data. The module may also be configured to determine page referral events, revenue generating events, and relationships between the page referral events and the revenue generating events, according to at least part of the session data. The revenue generating events may include events in which a user interaction with the webpage generates revenue. The module may also be configured to determine revenue generated by the revenue generating events per page referral event of the page referral events, according to the relationships between the page referral events and the revenue generating events. |
| 主权项 |
1. A system, comprising:
a server including a revenue analysis module configured to: receive user web browsing session data from a data source, the session data including page view data, page interaction data, and page referral data; determine page referral events, revenue generating events, and relationships between the page referral events and the revenue generating events, according to at least part of the session data, the page referral events including events in which a user is directly or indirectly directed to a webpage, and the revenue generating events including events in which a user interaction with the webpage generates revenue; and determine revenue generated by the revenue generating events per page referral event of the page referral events, according to the relationships between the page referral events and the revenue generating events. |
