Systems and Methods for Controlling a Coupon Redemption Characteristic

摘要

Systems and methods for controlling redemption of an electronic coupon involve issuing an electronic coupon with a predetermined redemption characteristic and later updating the redemption characteristic of the electronic coupon based on one or more factors.

主权项

1. A method of controlling redemption of a coupon, the method comprising:
issuing, by a coupon server, a coupon to an end-user, wherein the coupon is issued with a predetermined redemption characteristic; determining, by the coupon server based on a variable factor, an updated redemption characteristic of the issued coupon; and informing, by the coupon server, the end-user of the updated redemption characteristic, wherein the variable factor includes at least one of a geographic location, a date, a time of day, a day of a week, a number of redemptions by a particular person or device, total number of redemptions, redemptions set by parameters determined by the brand owner or retailer, or valued activities performed by a particular person.