发明名称 LIVE EVENT AUGMENTATION
摘要 Systems, devices, and methods for live event augmentation are provided. A central server computer system detects intelligent beverage containers at an event. The beverage containers include an integrated electronic display. Extrinsic data is received during the course of the event that is used to generate a message. The message is transmitted to the beverage containers at the event to update the electronic display. The extrinsic data may be related to the event or to an activity occurring separate from the event. The electronic display of the beverage containers may be changed periodically during the event. The beverage containers may be divided into one or more groups based on information stored in a user account associated with each beverage container. Different messages can be sent to the different groups to display different information on the beverage containers of each group.
申请公布号 US2014351866(A1) 申请公布日期 2014.11.27
申请号 US201414459185 申请日期 2014.08.13
申请人 Anheuser-Busch InBev 发明人 Wang Winston
分类号 H04H20/63;H04L29/08;H04H60/33 主分类号 H04H20/63
代理机构 代理人
主权项 1. A method comprising: detecting, at a computing device, a plurality of beverage containers at an event, each beverage container being associated with a user account; displaying information related to the event on the beverage containers based on information stored in the user accounts; and updating the information displayed on the beverage containers in real-time based on activities occurring at the event.
地址 New York NY US