摘要 |
Disclosed in the present invention are an e-commerce brokerage method and a system thereof. The present invention allows payment of advertising costs only when a buyer who searches for a product actually buys the product, thereby enabling a seller to perform efficient target advertising at lower costs than advertising without specific targets. Also, the present invention leads sellers to freely set advertising costs and allows buyers to get discounts of product prices as much as a certain portion of the advertising costs paid by the sellers. When a buyer buys a product from a seller who pays more advertising costs, the buyer can get more discounts. As a result, price competition among sellers is induced so buyers can buy products at lower prices. |