CHANNEL-LEVEL ADVERTISING ATTRIBUTES IN AN INTERNET-BASED CONTENT PLATFORM

摘要

An internet-based content platform for providing subscription levels for channels is described. The internet-based content platform receives a user request for one of a plurality of media items of a channel. The internet-based content platform determines whether the user is subscribed to the channel. When the user is subscribed to the channel, the internet-based content platform presents the requested media item according to a subscriber set of advertising attributes. When the user is not subscribed to the channel, the internet-based content platform presents the requested media item according to a non-subscriber set of advertising attributes.