发明名称 METHOD FOR TRANSMITTING TARGETED ADVERTISING TO PORTAL SITE TOP LINK CONTENTS
摘要 <p>Disclosed is a method that can secure an advertisement region in a PC installed with software based on a PC application and can perform a keyword advertisement based on a search history. The disclosed method is realized by (a) a server in which a advertiser is registered for each keyword; (b) an application installed in a user PC to store the search history, transmitting the search history to an advertisement to transmit a keyword advertisement with respect to a relevant advertiser, and an application visiting a specific portal site and partitioning an advertisement region through deformation of a browser when a user visits a highly linked content; (c) a user visiting a search site to store a search keyword having not more than 80 bytes in the user PC; (d) securing an advertisement region through the deformation of the browser when the user visits a highly linked content region of a portal site; and transmitting a latest searched keyword history to the advertisement and thus transmitting an advertisement targeted with respect to the latest searched keyword to a blank space of the deformed browser. A relevant system can transmit a targeted advertisement based on the latest searched keyword without cooperating with a content region.</p>
申请公布号 KR20140130763(A) 申请公布日期 2014.11.12
申请号 KR20130048605 申请日期 2013.04.30
申请人 TRIPLE HM CO., LTD. 发明人 PARK, HYUK
分类号 G06Q30/02;G06F17/30 主分类号 G06Q30/02
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