发明名称 |
DEVICE, SYSTEM, AND METHOD, AND COMPUTER-READABLE MEDIUM FOR PROVIDING INTERACTIVE ADVERTISING |
摘要 |
A method, device, system, and computer medium for providing interactive advertising are provided. For example, a device may request an advertisement from a remote server, receive the advertisement, receive a response from a user who is listening and/or watching the advertisement, and transmit the response to the server for further action. The user may input a response by speaking. A server may receive an advertisement request from the device, select an advertisement based on pre-defined one or more criteria, transmit the selected advertisement to the device for play, receive from the device a response to the selected advertisement, and then perform an action corresponding to the received response. |
申请公布号 |
WO2014179617(A1) |
申请公布日期 |
2014.11.06 |
申请号 |
WO2014US36449 |
申请日期 |
2014.05.01 |
申请人 |
XAPPMEDIA, INC. |
发明人 |
HIGBIE, PATRICK, B.;KELVIE, JOHN, P.;MYERS, MICHAEL, M.;RAINES, FRANKLIN, D. |
分类号 |
H04N7/08;G06Q30/02;H04N21/81 |
主分类号 |
H04N7/08 |
代理机构 |
|
代理人 |
|
主权项 |
|
地址 |
|