摘要 |
Architecture that inserts rich content into a no-results page returned from a search engine query. The rich content can be related to any topic selected (e.g., randomly) for insertion in the no-results page. The topic and content can be obtained from different sources, such as trending topics of social networks, non-profit organization websites, and so on. The content can also include a sharing module that enables the rich content to be shared with other users and/or other media and technologies (e.g., social networks, radio, TV, cell phones, etc.). The architecture can be an application or module of the search engine or a new component that “listens” for the no-results indication as is generated internally to the search engine, and once received, initiates topic selection, content sources access, and retrieval of content for presentation in combination with a no-results notice in a no-results page. |