发明名称 PRESENTING INTERACTIVE IMAGES WITH SEARCH RESULTS
摘要 <p>Systems, methods, and computer-readable storage media for presenting interactive images associated with a search engine in association with a search engine results page (SERP) are provided. Upon receiving a search query at a search engine, it is determined that the search query content has a related interactive image associated with the search engine. An interactive image may be associated with the search engine, for instance, by having been previously presented as a background image for a search engine home page. A link to the interactive image may be presented as a search result on the SERP, the interactive image may be automatically presented as a background image of the SERP, or the interactive image may be determined to be related to an algorithmically-derived search result and a visual indicator thereof may be presented in association with the search result.</p>
申请公布号 EP2798541(A1) 申请公布日期 2014.11.05
申请号 EP20120863094 申请日期 2012.12.14
申请人 MICROSOFT CORPORATION 发明人 BENNETT, ERIC PAUL;CHAND, RAJEEV KUMAR
分类号 G06F17/30 主分类号 G06F17/30
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