| 摘要 |
<p>The present invention relates to an apparatus and a method for promoting books or pamphlets through augmented reality using a template. The apparatus for promoting books or pamphlets through augmented reality using a template comprises a storage unit storing augmented reality marker information formed on a book or a pamphlet image and advertising content associated with the corresponding book or pamphlet; a camera unit collecting an augmented reality marker; a key input unit searching for other advertising content associated with the book or pamphlet stored in the storage unit by text; an audio processing unit searching for other advertising content associated with the book or pamphlet stored in the storage unit by voice; a control unit providing control to transmit advertising content stored in the storage unit, which is matched to the augmented reality marker collected through the camera unit, data searched by the key input unit, or data searched by the audio processing unit, and actual book or pamphlet image data viewed through the camera unit to a mixing unit; the mixing unit mixing all the data collected from the control unit to provide augmented reality content associated with the book or pamphlet on the actual book or pamphlet image data; and an image processing unit reproducing the augmented reality content mixed by the mixing unit.</p> |
