SYSTEM AND METHOD FOR MANAGING CUSTOMIZED REWARD OFFERS

摘要

In accordance with some embodiments of the present invention, a method is provided for managing reward offers. A first performance target that is associated with a financial account is determined. Transaction data that is associated with the financial account is received, and a second performance target for the financial account is determined based on the teransaction data.

主权项

1. A central controller device for managing customized reward offers, comprising:
a processor; and a storage device operably connected to the processor, the storage device stores instructions configured to direct the processor to:
determine a first performance target and a target period for an account;determine a reward associated with the first performance target of the account;offer the reward to an account holder of the account;provide an indication of the first performance target to the account holder;after providing the indication of the first performance target to the account holder, receive transaction data associated with the account for the target period;compare said transaction data to the first performance target to determine whether the first performance target is met by the transaction data;after comparing said transaction data to the first performance target, determine a second performance target for the account; andprovide an indication of the second performance target to the account holder.