Methods and systems for tracking shared content

摘要

Tracking content shared over a network is described. Content with a mailing identifier and a recipient identifier can be transmitted to a recipient. The mailing identifier and the content can be associated with the recipient identifier. A request from the recipient to provide an application with access to the content can be received. The request can include the mailing identifier and the recipient identifier. A web page can be generated. The web page can include the content and can be associated with a second recipient identifier and a link. The request and the second recipient identifier can be associated with the recipient identifier using a forward identifier. A request to access the web page by a recipient friend using the link and the application can be received. The request to access can be associated with the recipient identifier. Reports can be generated and outputted.

主权项

1. A method comprising:
transmitting a message comprising content to a recipient, the message having a mailing identifier, an email address for the recipient, and a recipient identifier, the mailing identifier being (i) separate from information in the message, the information comprising the content, one or more email addresses including the email address for the recipient, and transmission time and date, and (ii) independent of the recipient and the recipient identifier, wherein the recipient identifier represents the recipient and is separate from the email address for the recipient; responsive to transmitting the message, associating the mailing identifier and at least part of the content to the recipient identifier on a computer-readable medium, the recipient identifier being associated with the recipient; receiving a request from the recipient to share at least part of the content to a social networking application, the request comprising the recipient identifier that is associated with the recipient from which the request is received, the mailing identifier, and an identification of the social networking application; in response to the request, associating the recipient identifier to a forward identifier on the computer-readable medium and generating a web page comprising at least part of the content, the web page comprising a second recipient identifier and being associated with a sharing link, the second recipient identifier being associated with the forward identifier on the computer-readable medium, wherein the at least part of the content is selected using the recipient identifier and the mailing identifier from the request, wherein the forward identifier indicates that the recipient shared the content and is separate from a second recipient email address; associating the recipient identifier with the second recipient identifier through the forward identifier on the computer-readable medium; transmitting at least the sharing link to the social networking application, the sharing link comprising the mailing identifier, the second recipient identifier, and a report identifier; generating a report based on the recipient identifier being associated with the second recipient identifier through the forward identifier, wherein the report is associated with the report identifier and comprises a representation of the request from the recipient to share at least part of the content and a number of times that the recipient shared the content using the social networking application; and outputting the report.