| 发明名称 |
Providing Offers to Customers |
| 摘要 |
Method and apparatus for selecting customers to receive offers comprising: obtaining a set of transactions for a group of customers. Assigning transaction categories to the transactions within the set of transactions. Determining for each customer in the group of customers, a distribution of their transaction categories. Selecting the one or more customers to receive an offer based on their determined distribution of transaction categories. |
| 申请公布号 |
US2014297424(A1) |
申请公布日期 |
2014.10.02 |
| 申请号 |
US201414228629 |
申请日期 |
2014.03.28 |
| 申请人 |
Barclays Bank Plc |
发明人 |
Head Clive;Smith Duncan;Miller Martin |
| 分类号 |
G06Q30/02 |
主分类号 |
G06Q30/02 |
| 代理机构 |
|
代理人 |
|
| 主权项 |
1. A method of selecting customers to receive offers comprising the steps of:
obtaining a set of transactions for a group of customers; assigning transaction categories to the transactions within the set of transactions; determining for each customer in the group of customers, a distribution of their transaction categories; and selecting the one or more customers to receive an offer based on their determined distribution of transaction categories. |
| 地址 |
London GB |
