发明名称 REPLACEMENT OF CONTENT ITEMS
摘要 <p>Example systems may include: receiving an auction announcement message for a content inventory unit from an auction platform, where the auction announcement message includes an identifier that is associated with a user device; determining a bid for the content inventory unit based on data in a record associated with the identifier; transmitting the bid to the auction platform in response to the auction announcement message; transmitting a content item associated with the identifier in response to the auction announcement message; receiving a message indicating that the content item is presented on the user device; and updating a stored account value associated with the identifier based on an auction price for the content inventory unit.</p>
申请公布号 WO2014149752(A1) 申请公布日期 2014.09.25
申请号 WO2014US20709 申请日期 2014.03.05
申请人 GOOGLE INC. 发明人 SEMRET, NEMO
分类号 G06Q30/08;G06Q50/10 主分类号 G06Q30/08
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