| 发明名称 | Method and system for improved mobile device advertisement | ||
| 摘要 | A method and system for displaying targeted advertisements. The method includes executing a monitoring application on a mobile device, the mobile device configured with a sensor. The method includes detecting a start of a user purchase decision making process via a sensor reading, wherein the sensor reading includes at least one of: a search query, a user command for the mobile device, a user geographical location, a local time, a user phone call, a user local environment, and a user behavior history. The method includes selecting a relevant ad based on the start of the user purchase decision making process and the sensor reading. The method includes displaying the selected ad to the user during the user purchase decision making process. | ||
| 申请公布号 | US8843393(B2) | 申请公布日期 | 2014.09.23 |
| 申请号 | US200912606008 | 申请日期 | 2009.10.26 |
| 申请人 | DoApp, Inc. | 发明人 | Beavers Wade;Borrillo David;Sriver Joseph |
| 分类号 | G06Q30/00;G06Q30/02 | 主分类号 | G06Q30/00 |
| 代理机构 | Schwegman Lundberg & Woessner, P.A. | 代理人 | Schwegman Lundberg & Woessner, P.A. |
| 主权项 | 1. A method for displaying targeted advertisements, comprising: executing a monitoring application on a mobile device, the mobile device configured with a sensor; detecting a start of a user purchase decision making process via a sensor reading, wherein the sensor reading includes a user phone call; selecting a relevant ad based on the start of the user purchase decision making process and the sensor reading; displaying the selected ad to the user during the user purchase decision making process. | ||
| 地址 | Rochester MN US | ||