| 摘要 |
PROBLEM TO BE SOLVED: To provide a technology of distributing advertisement content which matches the content of business or position of a business user, with high accuracy.SOLUTION: An advertisement distribution system is configured to presuppose the existence of an employee communication system 10 including an SNS processing unit 12, a user information storage unit 14, an activity history information storage unit 22, and an enterprise server 48. The SNS processing unit 12 transmits an employee ID transmitted from a client terminal 46 when an employee user newly joins, to the enterprise server 48, issues a request to transmit attribute information of the employee, and stores the transmitted attribute information in the user information storage unit 14. The advertisement distribution system also includes: a content DB 26 which defines a URL of advertisement content and distribution condition; a distribution attribute extraction unit 24 which refers to internal attribute information of the user and activity history information stored in an activity history information storage unit 22, to extract a distribution attribute of the user; and a content selection unit 28 which refers to the content DB 26 to specify advertisement content including a distribution condition which matches the distribution attribute. |
