SEPARATING OFFERS ASSOCIATED WITH ONE ACCOUNT BASED ON GEOLOCATION OF ACCOUNT USERS

摘要

Embodiments of the invention are directed to systems, methods and computer program products for micro-targeting an offer based on geolocation information. An exemplary apparatus is configured to: determine a first user is accessing an account, wherein the account is associated with a first user and a second user, wherein the account is presented on a user interface; and in response to determining the first user is accessing the account, transmit a first offer to the first user based on geolocation information associated with the first user, wherein the first offer is presented on the user interface, and wherein the first offer enables the first user to receive a discount or a rebate on a transaction associated with the first offer. The apparatus may also be configured to transmit, in real-time, offers to the first user based on at least one of real-time or historical geolocation information associated with the first user.

主权项

1. An apparatus for micro-targeting an offer based on geolocation information, the apparatus comprising:
a memory; a processor; and a module stored in the memory, executable by the processor, and configured to:
determine a first user is accessing an account, wherein the account is associated with the first user and a second user, wherein the account is presented on a user interface; andin response to determining the first user is accessing the account, transmit a first offer to the first user based on geolocation information associated with the first user, wherein the first offer is presented on the user interface, and wherein the first offer enables the first user to receive a discount or a rebate on a transaction associated with the first offer.