主权项 |
1. A method comprising:
by a computing device, accessing a graph comprising a plurality of nodes and a plurality of edges connecting the nodes, each node connected by at least one edge to at least one other node in the graph, each node representing a concept related to at least one vertical, each edge representing a relationship between two nodes, at least a first node associated with at least one second node based on a relationship between a meaning of the concept represented by the first node and a meaning of the concept represented by the second node, at least a portion of the graph corresponding to a portion of a product catalog of an advertiser; by a computing device, accessing an advertisement library comprising one or more elements for an advertisement; by a computing device, selecting, from the advertisement library, one or more of the elements from the advertisement library based on the portion of the graph corresponding to the portion of the product catalog of the advertiser; by a computing device, generating an advertisement for display based on the selected elements. |