发明名称 METHODS AND APPARATUS TO MEASURE AUDIENCE ENGAGEMENT WITH MEDIA
摘要 Methods, apparatus, systems and articles of manufacture are disclosed to measure audience engagement with media. An example method for measuring audience engagement with media presented in an environment is disclosed herein. The method includes identifying the media presented by a presentation device in the environment, and obtaining a keyword list associated with the media. The method also includes analyzing audio data captured in the environment for an utterance corresponding to a keyword of the keyword list, and incrementing an engagement counter when the utterance is detected.
申请公布号 US2014278933(A1) 申请公布日期 2014.09.18
申请号 US201313841047 申请日期 2013.03.15
申请人 McMillan F. Gavin 发明人 McMillan F. Gavin
分类号 G10L15/08;G06Q30/02 主分类号 G10L15/08
代理机构 代理人
主权项 1. A method of measuring audience engagement with media presented in an environment, the method comprising: identifying the media presented by a presentation device in the environment; obtaining a keyword list associated with the media; analyzing audio data captured in the environment for an utterance corresponding to a keyword of the keyword list; and incrementing an engagement counter when the utterance is detected.
地址 Tarpon Springs FL US