ASSOCIATING AN INDICATION OF USER EMOTIONAL REACTION WITH CONTENT ITEMS PRESENTED BY A SOCIAL NETWORKING SYSTEM

摘要

A social networking system user may associate an emoji representing the user's emotional reaction with a content item presented by the social networking system. The user is presented with one or more emoji maintained by the social networking system and selects an emoji for associating with the content item. If certain emoji are selected, the social networking system prompts the user for compensation or requests compensation from an entity associated with the selected emoji. The selected emoji is associated with the content item and a connection, or other information, between the user and the object identifying the selected emoji is stored by the social networking system. The selected emoji may be displayed with the content item to the user and to other users connected to the user.

主权项

1. A computer implemented method comprising:
storing one or more emoji in a social networking system, each emoji providing a visual representation of an emotional state associated with a user; presenting content items to a viewing user of the social networking system; receiving a request from the viewing user to associate an emoji with a selected content item from the presented content items; retrieving one or more emoji eligible to be used by the viewing user; presenting the retrieved one or more emoji to the viewing user; receiving a selection of a selected emoji from the one or more emoji from the viewing user; prompting the viewing user for payment information associated with the selected emoji; associating the selected emoji with the content item when payment information is received; and displaying the selected emoji along with the content item to one or more additional users of the social networking system connected to the viewing user and viewing the selected content item.