INFORMATION DISTRIBUTION APPARATUS, INFORMATION DISTRIBUTION METHOD, AND STORAGE MEDIUM

摘要

An advertisement distribution device includes: an arrangement position acquisition unit configured to acquire an arrangement position on a display screen of a terminal to display advertisement information; an attention degree index extracting unit configured to extract an attention degree index of the arrangement position based on acquisition of a specific position on the display screen and an attention degree index of the specific position; an arrangement position ranking unit configured to rank a plurality of arrangement positions based on a plurality of attention degree indices extracted by the attention degree index extracting unit; a distribution information ranking unit configured to rank a plurality of pieces of advertisement information based on a predetermined ranking process; and a distribution unit configured to distribute the plurality of pieces of advertisement information based on the ranks of the plurality of pieces of advertisement information and the ranks of the plurality of arrangement positions.

主权项

1. An information distribution apparatus comprising:
an arrangement position acquisition unit configured to acquire each arrangement position of a plurality of pieces of distribution information on a display screen of a terminal that displays distribution information; an attention degree index extracting unit configured to extract each attention degree index of a plurality of arrangement positions based on acquisition of a specific position on the display screen of the terminal and an attention degree index indicating a degree of attention of the specific position; an arrangement position ranking unit configured to rank the plurality of arrangement positions based on the plurality of attention degree indices extracted by the attention degree index extracting unit; a distribution information ranking unit configured to rank the plurality of pieces of distribution information based on a predetermined ranking process; and a distribution unit configured to distribute the plurality of pieces of distribution information based on the ranks of the plurality of pieces of distribution information and the ranks of the plurality of arrangement positions.