| 摘要 |
<P>PROBLEM TO BE SOLVED: To easily and appropriately present merchandise information including a price about merchandise, in which a plurality of types of prices are set, to each consumer. <P>SOLUTION: A merchandise information providing server 10 is provided with: a merchandise master DB 11 for storing merchandise information including the basic price of each merchandise; and a price adjustment DB 13 for storing price adjustment information associating the attributes of consumers with adjustment information (adjustment price specification information) for adjusting the price of merchandise according to the attributes. When the provision request of merchandise information is made from the consumer terminal 21, the adjustment contents of the price of each merchandise corresponding to the attributes of the consumers are determined by referring to the price adjustment information, price display, on a merchandise information browsing picture displaying the merchandise information including the basic price of each merchandise, is adjusted according to the determined adjustment contents, and the merchandise information browsing picture, whose price display has been adjusted, is transmitted to a consumer terminal 21. <P>COPYRIGHT: (C)2011,JPO&INPIT |
