摘要 |
In one embodiment, a phone number is used in connection with an advertising or marketing campaign. The account associated with the phone number may be configured to specify the type of information and the type of actions to be taken when a phone call is placed to the phone number. After the call that has placed to the phone number has completed, information relating to the call is compiled. Upon compilation, the information is transmitted by a network-enabled device using a protocol, where in one embodiment, the protocol is HTTP. |
主权项 |
1. A network-enabled systems and a method to ascertain information on the behavior of a caller, comprising:
a customer phone, a computer configured to host a web page accessible by a web browser configured to create a customer account, wherein the computer is configured to receive a credit card payment transaction, a memory in the computer configured to have a database comprising a selected trackable phone number assigned to the customer phone by the computer by accessing the web pare and displaying on the web pare available phone numbers based on at least one or more area codes, recording a selected trackable phone number from the displayed available phone numbers, and assigning the selected trackable phone number subsequent to creating the customer account; and a telecommunications switch configured to receive a phone call made to the phone number by a caller phone and connect the customer phone and the caller phone, and wherein the network-enabled system is configured to execute a program that is configured to receive information from the switch, and once the information is received from the switch, the program automatically transmits using a protocol, and wherein the system is configured to record the phone call as a data file, and wherein the database comprises a reference to a location of the data file; wherein the system is configured to execute an analytics module configured to load one or more specified Uniform Resource Locator (URLs) every time a phone call is made to the trackable phone number, and wherein the system is configured to execute an information transmission module configured to retrieve specified URLs associated with the trackable phone number by the analytics module, and wherein the system is configured to create a URL depending on a set of predefined conditions. |