Dual channel presence detection and content delivery system and method

摘要

A dual channel communication system for detecting customer presence is provided. The system comprises a fixed component configured to receive a media content over a first channel, at least one mobile component configured to receive a targeted content based on a media related to the media content over a second channel, and a service provider that sends the media content and the targeted content. The fixed component detects the mobile component presence within proximity range using a short range wireless connection.

主权项

1. A dual channel communication system for detecting customer presence comprising:
a fixed component configured to receive a media content over a primary channel, the fixed component further configured to detect a first mobile component presence within a proximity range of itself using a short range wireless connection and to detect a second mobile component presence within the proximity range using a short range wireless connection; and a service provider configured to provide the media content to the fixed component over the primary channel, the service provider further configured to promote providing a first targeted content related to the media content to the first mobile component over a first secondary channel while the first mobile component is within the proximity range of the fixed component and to promote providing a second targeted content related to the media content and different from the first targeted content to the second mobile component over a second secondary channel while the second mobile component is within the proximity range of the fixed component, wherein at least one of the first targeted content and the second targeted content is a message comprising advertisements targeting a customer's interest that is transmitted by the fixed component to at least one of the first mobile component and the second mobile component.