SERVER AND METHOD FOR TRANSMITTING ITEMS TO TV DEVICE

摘要

A server and a method for transmitting an item to a TV device are provided. The server includes: an item determining unit which determines an item corresponding to broadcast content, based on the metadata of the broadcast content; an item transmitting unit which transmits the item to a TV device when a service start request is received from the TV device reproducing broadcast content; a receiving unit which receives a click event for a displayed item from the TV device when the item is displayed on the TV device; and a score managing unit which updates a service score corresponding to the TV device, based on the received click event.