| 摘要 |
The present invention relates to an advertisement managing system using a DID apparatus. Especially, the advertisement managing system includes: the DID apparatus having a touch screen which is prepared to be able to select predetermined simple advertisement information by a touch input of an advertisement user and displays numerous simple advertisement information, a control part which stores advertisement information including the simple advertisement information and detail advertisement information according to advertisement identification information, displays the detail advertisement information on the corresponding touch-inputted simple advertisement information on the touch screen, and counts and stores the number of detail exposures as to the detail advertisement information per advertisement identification information, and a transceiver part capable of being connected to a wire/wireless network; and an advertisement management server for subtracting advertisement costs corresponding to the advertisement identification information by receiving the advertisement identification information and the number of detail exposures through the transceiver part. By this, an advertising agency can have justification as to advertisement costs expense, and an advertiser can establish a marketing plan through efficient advertisement costs expense from concrete data as to time and position of performing the touch input and the content of a corresponding advertisement. |
