System and apparatus for linking multiple rewards programs to promote the purchase of specific product mixes

摘要

A method and system for linking multiple pre-existing reward programs is disclosed. The method includes receiving information about a first pre-existing reward program for a first product, where the first reward program provides for a first reward, and receiving information about a second pre-existing reward program for a second product, wherein the second reward program provides a second reward. A combination reward program is provided, and the combination reward program provides a combination reward that is greater than each of the first reward and the second reward.

主权项

1. A method comprising:
interacting, using a portable consumer device associated with a consumer, with a first access device at a first merchant, wherein the first merchant provides a first reward to the consumer for purchasing a first product at the first merchant in accordance with a first reward program associated with the first merchant; and interacting, using the portable consumer device, with a second access device at a second merchant, wherein the second merchant provides a second reward to the consumer for purchasing a second product at the second merchant in accordance with a second reward program associated with the second merchant; wherein a combination reward is provided to the consumer in addition to the first reward and the second reward in response to the consumer purchasing the first product and the second product, the combination reward being provided in accordance with a combination reward program that is linked to the first reward program and the second reward program.