ENTITY NAME DISAMBIGUATION

摘要

Systems, methods, and computer-readable storage media for disambiguating entity names by determining query terms to associate with certain entities based on, for instance, user selection of Uniform Resource Locators (URLs), are provided. In embodiments, query data is analyzed to determine which queries are most closely associated with certain entities, based on quantities of user selections associated with a particular URL and a given query, as compared to a total quantity of user selections associated with the query. Identified queries can be used to return search results, images to supplement search results, advertising, or the like that are associated with appropriate entities.

主权项

1. A system for associating search terms with entities, the system comprising:
an entity-receiving component that receives a plurality of entities; an address-receiving component that receives a plurality of addresses, each of the plurality of addresses being associated with one of the plurality of entities; a logging component that logs one or more submitted search terms and one or more user selections; and an associating component that associates a first search term of the plurality of search terms with a first entity of the plurality of entities based on the one or more user selections.