摘要 |
A hybrid distribution system and method for distributing/temporarily renting playable media items, such as movies in a digital format. The distribution system includes a first option in which a title is delivered in a ranking order identified by the subscriber and based on an allocation priority associated with the subscriber for such title. Alternatively the subscriber can be given a second option to gain access rights to the first title from a third party. In this manner a content provider can manage different types of demand through a combination of dedicated and third party inventory. |