| 摘要 |
There is provided a method of establishing a likelihood of one or more cellular terminal carriers travelling to a predetermined location, using cellular network data. The method comprises the steps of: obtaining network usage records from a cellular network; extracting cell information from the network usage records; establishing terminal carrier routes for cellular terminals that have changed location as determined from the extracted cell information; deriving terminal carrier profile attributes for the terminal carriers that have changed location, based on the established terminal carrier routes; and establishing the likelihood of one or more cellular terminal carriers travelling to the predetermined location, based on the established terminal carrier routes and the derived terminal carrier profile attributes. By combining a terminal carrier route with one or more terminal carrier profile attributes, a more precise and accurate inference of the likelihood of the cellular terminal carrier travelling to a predetermined location, or attending an event, may be obtained. |
