Systems and methods for displaying and recording control interfaces
摘要
<p>A method and apparatus for presenting targeted advertisement to a user in an electronic program guide (EPG), comprising: displaying a plurality of television schedule information; simultaneously displaying the targeted advertisement with the displayed plurality of television schedule information, wherein the advertisement is targeted to the user responsive to the user's interests.</p>
申请公布号
EP1372339(B1)
申请公布日期
2014.06.18
申请号
EP20030021061
申请日期
1998.07.21
申请人
GEMSTAR DEVELOPMENT CORPORATION
发明人
ALEXANDER, RON;MACRAE, DOUGLAS;SUTTON, JON;NG, ART;O'NEIL, SEAN;WESTBERG, TOM;DIAS, STEVE;WARD, THOMAS E.;HANCOCK, KEN;LEUNG, ELSIE Y.;SCHOAFF, P. CHRISTOPHER;YUEN, HENRY C.