摘要 |
Disclosed are a method and a system for mediating an advertisement. The method for mediating an advertisement includes the steps of: determining advertisement item information based on associate information received from a user terminal; generating cooperation authentication information for authenticating a cooperation relationship between a user and an associate; generating advertisement information which corresponds to the advertisement item information and includes an advertisement object having the cooperation authentication information; determining an advertisement price corresponding to the advertisement information based on at least either an advertisement price calculating algorithm or an advertisement price table; transmitting, to an associate terminal corresponding to the associate information, an advertisement insertion approval request message including the advertisement information and the advertisement price; and requesting the user terminal to insert the advertisement object on the designated web page according to the advertisement information in response to the approval message received from the associate terminal. Therefore, the advertisement transaction can be mediated between individuals or companies or an individual and a company in the cooperation relationship. |