发明名称 Web page ad slot identification
摘要 Systems and methods of identifying ad elements of web pages via a computer network are provided. A script configured to identify an ad slot on a web page can be obtained by at least one data processing system having an ad slot evaluation module. The script can be executed to obtain advertisement parameters of the ad slot and web page parameters of the ad slot and generate a unique identifier of the ad slot. The generated unique identifier is associated with a URL identifier of the web page. The data processing system evaluates at least one database to determine one of a presence and an absence of the historical ad slot data. The data processing system provides content for display in the ad slot of the web page based at least in part on a result of the evaluation of the database.
申请公布号 US8738448(B2) 申请公布日期 2014.05.27
申请号 US201213369281 申请日期 2012.02.08
申请人 ZHANG PENG;GOOGLE INC. 发明人 ZHANG PENG
分类号 G06Q30/00 主分类号 G06Q30/00
代理机构 代理人
主权项
地址