摘要 |
<p>PROBLEM TO BE SOLVED: To provide an advertisement providing system and an advertisement provision management device, which can provide an effective advertisement for a viewer by each advertisement providing device.SOLUTION: An advertisement providing system 1 consists of, by connecting each other through a network: an advertisement providing device; a content DB holding advertisement contents and content information; a terminal DB holding terminal information including either the number of visitors or customer attributes of the advertisement providing device; and an advertisement provision management device. An advertisement provision management device 100 includes: a means for extracting an advertisement content which corresponds to the attribute conditions including either the number of visitors or customer attributes of the advertisement providing device, from the advertisement contents held in the content DB, based on the content information and the terminal information; and a means for creating an advertisement provision schedule in which reproduction order of the advertisement contents is defined according to the extraction result.</p> |