发明名称 System and method for providing time-based content
摘要 System and method for providing time-based content. In one embodiment, time-based offers are presented to viewers of broadcast content, and may be presented on the same display device being used to display broadcast programming. In another embodiment, time-based offers are commercial offers inviting the viewer to purchase goods or services at a special rate for a limited time. Time-based offers may also be customized based on programming content being viewed and/or viewer profile data. Responses to presented time-based offers may be used to update viewer profile data and/or merchant conversion profile data, which is a measure of how effective the particular offer is.
申请公布号 US8732747(B2) 申请公布日期 2014.05.20
申请号 US201213435803 申请日期 2012.03.30
申请人 ZITO DAVID;ESSAS JOSEPH;YAHOO! INC. 发明人 ZITO DAVID;ESSAS JOSEPH
分类号 H04N7/10;H04N5/445;H04N7/173 主分类号 H04N7/10
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