| 摘要 |
In one scenario, an electronic payment system receives health related information from a user. The health related information includes an indication that the user is initiating participation in opt-in advertising sent from the electronic payment system in exchange for health related services. The user may have a digital device and a mobile wallet account at the electronic payment system, and the mobile wallet account is accessible via a mobile wallet application. The electronic payment system sends interactive advertisements to the user's mobile wallet application for presentation to the user and receives inputs from the user that provide interaction with the presented interactive advertisements. The electronic payment system determines that the user's interactions with the presented advertisements warrant conferring a health related benefit to the user, and indicates to the user that the benefit is available for subsequently purchased health related items. |
