发明名称 Theme based advertising
摘要 Various embodiments of the present disclosure are related to leveraging mobility management techniques implemented in mobile networks to distribute advertisements to mobile devices. In certain embodiments of the present disclosure, advertisements can be transmitted on a broadcast control channel of a base station and in at least one embodiment the advertisements can be relevant to the area the base station services. Mobile devices that detect the broadcast control channel can store the advertisements. If for example, a user is interested in the service, e.g., a product or service, that is offered in the advertisement they can initiate a purchase procedure.
申请公布号 US8705498(B2) 申请公布日期 2014.04.22
申请号 US20080054274 申请日期 2008.03.24
申请人 SENNETT DEWAYNE ALLAN;DALY BRIAN KEVIN;AT&T MOBILITY II LLC 发明人 SENNETT DEWAYNE ALLAN;DALY BRIAN KEVIN
分类号 H04W84/12;G06Q30/00 主分类号 H04W84/12
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