| 摘要 |
Methods, systems, and apparatuses, including computer programs encoded on computer-readable media, for computing a displayable size for a device, a default visible area for the device, and a number of pages of content based upon historical device click-through data and pagination data. A size of an advertising candidate set is determined. The advertising candidate set, containing one or more advertisements, is determined based in part upon a query. The advertising candidate set is categorized into two or more buckets. The advertisements within each bucket are ranked. Selected advertisements based upon the ranked advertisements to send to the device are determined. |
