DISPLAYING INFORMATION RESPONSIVE TO SELECTING AN ADVERTISEMENT IN AN ELECTRONIC PROGRAM GUIDE

摘要

A method of using an electronic program guide involves displaying a plurality of television schedule information items in a display that indicates the time and channel for at least a portion of the displayed television schedule information items, selecting an advertisement, displaying the selected advertisement, receiving a user selection selecting the displayed advertisement, and in response to receiving the user selection, displaying information about one or more products related to the displayed advertisement.