发明名称 INTERACTIVE ADVERTISING BASED ON LICENSE PLATE RECOGNITION
摘要 Systems and methods to determine a demographic attribute of a likely occupant of a passing vehicle based on a license plate number and present interactive media content to the likely occupant are presented. Interactive media content targeted to the likely occupant of the passing vehicle is selected based on the demographic attribute. In some embodiments, the selected media content is presented within view of the likely occupant of the vehicle. In some other embodiments, the selected media content is presented to the likely occupant via electronic message. The interactive media content includes an invitation to respond to the interactive media content electronically. A response to the interactive media content is received from a likely occupant of the vehicle. The response includes an indication that the occupant specifically recognized the interactive media content and an indication of the identity of the occupant.
申请公布号 WO2013181457(A3) 申请公布日期 2014.01.30
申请号 WO2013US43459 申请日期 2013.05.30
申请人 ARBOC, LLC 发明人 HARRISON, HOWARD JASON
分类号 G08G1/017;G06Q30/00;G08G1/015;G08G1/052;G09F15/00 主分类号 G08G1/017
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