SYSTEM AND METHOD FOR DELIVERING TARGETED ADVERTISING DATA IN AN INTERNET PROTOCOL TELEVISION SYSTEM

摘要

A method is disclosed for delivering targeted advertising data over an Internet Protocol Television (IPTV) network including but not limited to displaying in a picture in picture queue display, a set of follow-on advertisements comprising less than all of the plurality of follow-on advertisements; rotating one of the set of follow-on advertisements off of the on-screen picture in picture queue display to an off-screen storage; and rotating another one of the follow-on advertisements from the off-screen storage to the on screen picture in picture queue display. A system and computer program are disclosed for practicing the method.