| 摘要 |
<p>Disclosed is a health care technique, that is, a personalized health care portal system and a method for driving the same. The personalized health care portal system, according to one embodiment of the present invention, enables: a plurality of sports application content respectively matched with a plurality of sports to be downloaded according to the selection of a portable communication terminal; and personalized health care record information having various parameter values which are generated from an initial driving point to an end point of the downloaded sports application content in a user database (DB) and are aligned in a yearly, monthly, weekly, and daily basis, and at least one customized advertisement content to be provided to the portable communication terminal, thereby actively motivating a user to accomplish a fitness goal that the user desires to achieve through the sports application content when the user exercises properly, and allowing the user to manage a schedule and physical fitness according to the user's exercise routine in a more systematic and comprehensive manner.</p> |
